000 00944cam0a22003130004500
005 20201218104031.0
020 _a0256218951
035 _a58862
040 _aUTCC
_cUTCC
041 _aeng
082 0 _a658.83420973
_bH393c 1998 c1
100 1 _aConey, Kenneth A
_9119609
245 0 0 _aConsumer behavior : building marketing strategy - [Hawkins, Del I 7th ed]
250 _a7th ed
260 3 _aBoston :
_bMcGraw-Hill,
_c1998
300 _axxv, 760 p :
_bill
500 _aIncludes bibliographical references and index
650 0 _aMarket surveys
_zUnited States.
_9119611
650 0 _aConsumer behavior
_zUnited States
_vCase studies.
_982858
650 0 _aConsumer behavior
_zUnited States.
_9110350
700 1 _aBest, Roger J
_9119612
700 1 _aHawkins, Del I.
_998876
930 _aPaperback
997 _dUTCC:150272
_c150272
999 _c150272
_d150272