University of the Thai Chamber of Commerce, Central Library

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1.
Researching customer satisfaction & loyalty : how to find out what people really think / Paul Szwarc.

by Szwarc, Paul.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Kogan Page, 2005Availability: Items available for loan: Call number: 658.812 S998r (1).

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2.
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A causal model of passenger service quality factors at Suvarnabhumi Airport / Chomchanai Bunluesintu. [บทความ]

by Chomchanai Bunluesintu.

Source: วารสารการประชาสัมพันธ์และการโฆษณาMaterial type: Text Text; Format: print Publisher: 2559Online access: เอกสารฉบับเต็ม (fulltext) Availability: No items available :

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3.
ValueSpace [electronic resource] : winning the battle for market leadership : lessons from the world's most admired companies / Banwari Mittal, Jagdish N. Sheth.

by Mittal, Banwari | Sheth, Jagdish N | NetLibrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : McGraw-Hill, 2001Other title: Value space.Online access: eBook Collection Availability: No items available :

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4.
Managing the customer experience : a measurement-based approach / Morris Wilburn.

by Wilburn, Morriss, 1953-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Milwaukee, WI : ASQ Quality Press, 2007Availability: Items available for loan: Call number: 658.812 W666m (1).

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5.
The Brand strategist's guide to desire : how to give consumers what they actually want / Anna Simpson.

by Simpson, Anna.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Basingstoke : Palgrave Macmillan, 2014Online access: Full-Text | สารบัญ (Contents) Availability: Items available for loan: Call number: 658.8343 S613b (1).

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6.
The Lean product playbook [electronic resource] : how to innovate with minimum viable products and rapid customer feedback / Dan Olsen.

by Olsen, Dan, 1970-.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken : Wiley, 2015Online access: eBook-EBSCO Availability: Items available for reference: Online AccessCall number: 658.4013 O52l (1). :

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7.
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Overall customer satisfaction, trust, and commitment in customer voluntary performance behaviors with travelers in lodging services/ You-De Dai.

by Dai, You-De.

Material type: Computer file Computer file; Format: electronic optical disc Publisher: 2002Dissertation note: Thesis (Ph.D.) - - The Pennsylvania State University, 2002. Online access: เอกสารฉบับเต็ม (Fulltext) Availability: No items available :

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8.
Magnetic service : secrets for creating passionately devoted customers / Chip R. Bell and Bilijack R. Bell.

by Bell, Chip R | Bell, Bilijack R, 1972-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: San Francisco : Berrett-Koehler, 2003Availability: Items available for loan: Call number: 658.812 B433m (1).

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9.
The Customer culture imperative : a leader's guide to driving superior performance / Dr. Linden R. Brown and Chris L. Brown.

by Brown, Linden, 1938- | Brown, Chris L.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Education, 2014Online access: Full-Text | สารบัญ (Contents) Availability: Items available for loan: Call number: 658.812 B878c (1).

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Analysis of business travelers' hotel selection and satisfaction / Cihan Cobanoglu.

by Cobanoglu, Cihan.

Material type: Computer file Computer file; Format: electronic optical disc Publisher: 2001Dissertation note: Thesis (Ph.D.) - - Oklahoma State University, 2001. Online access: เอกสารฉบับเต็ม (Fulltext) Availability: No items available :

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11.
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Structural assessments of the customer satisfaction and service quality models with lodging services [CD-ROM] : EDM, SERVQUAL, and SERVPERF / Haemoon Oh.

by Oh, Haemoon.

Material type: Computer file Computer file; Format: electronic optical disc Publisher: 1997Dissertation note: Thesis (Ph.D.) - - The Pennsylvania State University, 1997. Online access: เอกสารฉบับเต็ม (Fulltext) Availability: No items available :

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12.
Empathetic marketing : how to satisfy the 6 core emotional needs of your customers / Mark Ingwer.

by Ingwer, Mark.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Palgrave Macmillan, 2012Availability: Items available for loan: Call number: 658.8343 I55e (1).

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13.
Customer service : career success through customer loyalty / Paul R. Timm.

by Timm, Paul R.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : Prentice Hall, 2011Availability: Items available for loan: Call number: 658.812 T584c 2011 (1).

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14.
Customer behavior : a managerial perspective / Jagdish N. Sheth, Banwari Mittal.

by Sheth, Jagdish N | Mittal, Banwari.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, OH : Thomson, 2004Availability: Items available for loan: Call number: 658.8342 S554c 2004 (1).

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15.
Service strategy : management moves for customer results / Jacques Horovitz.

by Horovitz, Jacques, 1947-.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Prentice Hall/Financial Times, ; Harlow : 2004Availability: Items available for loan: Call number: 658.812 H816s 2004 (1).

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16.
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Tourist satisfaction in Chiang Mai : a case study of Japanese tourists / Panida Ruedeeniraman.

by Panida Ruedeeniraman | พนิดา ฤดีนิรมาน | University of the Thai Chamber of Commerce. Department of International Business.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction 2006Dissertation note: Independent study (M.B.A.(International Business)) - -The University of the Thai Chamber of Commerce, 2006. Online access: เอกสารฉบับเต็ม (Fulltext) Availability: UTCC (1) :

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17.
Customer experience innovation : how to get a lasting market edge / by Robert Dew, with Cyrus Allen.

by Dew, Robert [author] | Allen, Cyrus [author].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Bingley, U.K. : Emerald Publishing Limited, 2018Online access: eBook-Emerald Availability: UTCC (1) :
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18.
Emotion marketing : the hallmark way of winning customers for life / Scott Robinette and Claire Brand with Vicki Lenz.

by Robinette, Scott | Lenz, Vicki | Brand, Claire.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 2001Availability: Items available for loan: Call number: 658.812 R656e (1).

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19.
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Determinants of satisfaction factor of foreigner to private hospital in Bangkok / Promporn Tharamongkhol.

by Promporn Tharamongkhol | พร้อมพร ธารมงคล | University of the Thai Chamber of Commerce. Department of International Business.

Material type: Text Text; Format: print available online remote; Literary form: Not fiction Publisher: 2006Dissertation note: Independent study (M.B.A.(International Business)) - -The University of the Thai Chamber of Commerce, 2006. Online access: เอกสารฉบับเต็ม (Fulltext) Availability: UTCC (1) :

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20.
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Factor affecting customer satisfactions on services at luxury hotels in center of Bangkok metropolitan area / Waranya Rungrojkitpaisarn.

by Waranya Rungrojkitpaisarn | วรัญญา รุ่งโรจน์กิจไพศาล | University of the Thai Chamber of Commerce. Department of International Business.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: 2006Dissertation note: Independent study (M.B.A. (International Business)) - -The University of the Thai Chamber of Commerce, 2006. Online access: เอกสารฉบับเต็ม (Fulltext) Availability: UTCC (1) :

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21.
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The Study of customer satisfaction towards the event marketing at Amornphant Villa Resort / Aimkamon na Nagara.

by Aimkamon na Nagara | University of the Thai Chamber of Commerce. Department of Business Communication.

Material type: Text Text; Format: print regular print ; Literary form: Not fiction Publisher: 2003Dissertation note: Research paper (M.B.A.) - - The University of the Thai Chamber of Commerce, 2003. Online access: เอกสารฉบับเต็ม (Fulltext) Availability: No items available :

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22.
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The Factors affecting customer satisfaction and behavioral intentions in using mobile telecommunications service in Bangkok, Thailand = ปัจจัยที่มีผลต่อความพึงพอใจและความตั้งใจในการใช้บริการการสื่อสารโทรศัพท์เคลื่อนที่ กรุงเทพมหานคร, ประเทศไทย / Junqi Lin.

by Junqi, Lin | University of the Thai Chamber of Commerce. Department of International Business.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: 2012Dissertation note: Thesis (M.B.A.) -- University of The Thai Chamber of Commerce, 2012. Other title: ปัจจัยที่มีผลต่อความพึงพอใจและความตั้งใจในการใช้บริการการสื่อสารโทรศัพท์เคลื่อนที่ กรุงเทพมหานคร, ประเทศไทย.Online access: เอกสารฉบับเต็ม (Fulltext) Availability: Items available for loan: Call number: 658.8342 J95f (1).

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23.
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Customer satisfaction and customer loyalty of the cold storage industry in Bangkok Metropolitan / San Maneehiya.

by San, Maneehiya [author] | Rawida Wiriyakitjar [advisor] | University of the Thai Chamber of Commerce. Business Administration.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: 2017Dissertation note: Thesis (M.B.A. (Master of Business Administration)) -- University of The Thai Chamber of Commerce, 2017. Availability: Items available for loan: Call number: 658.812 S194c (1).
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24.
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Impacts of marketing mix on customer satisfaction in coffee companies in Thailand [CD-ROM] : the cases of Starbucks and Black Canyon / Sucheera Wongnokorn.

by Sucheera Wongnokorn | University of the Thai Chamber of Commerce. Department of International Business.

Material type: Text Text; Format: print optical disc; Literary form: Not fiction Publisher: 2010Dissertation note: Thesis (M.B.A.) -- University of the Thai Chamber of Commerce, 2010. Online access: เอกสารฉบับเต็ม (Fulltext) Availability: No items available :

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25.
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The Influencing factors of the customer potential value individual online bank empirical study in Guangzhou, China [CD-ROM] / Xianjun Tan.

by Xianjun, Tan | University of the Thai Chamber of Commerce. Department of International Business.

Material type: Text Text; Format: print optical disc; Literary form: Not fiction Publisher: 2009Dissertation note: Thesis (M.B.A.) -- University of the Thai Chamber of Commerce, 2009. Online access: เอกสารฉบับเต็ม (Fulltext) Availability: No items available :

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