University of the Thai Chamber of Commerce, Central Library

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1.
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton.

by Etzel, Michael J | Walker, Bruce J | Stanton, William J.

Edition: 14th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 2007Availability: Items available for loan: Call number: 658.8 E85m 2007 C.2 (1).

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2.
Global marketing : foreign entry, local marketing, & global management / Johny K. Johansson.

by Johansson, Johny K.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 2009Availability: Items available for loan: Call number: 658.848 J65g 2009 (2).

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3.
Micromarketing : get big results by thinking and acting small / Greg Verdino.

by Verdino, Greg.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 2010Other title: Micro marketing.Online access: Contents Availability: Items available for loan: Call number: 658.8 V485m (1).

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4.
Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.

by Dwyer, F. Robert | Tanner, John F.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 2009Availability: Items available for loan: Call number: 658.8 D993b 2009 (1).

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5.
Marketing - [Bovee, Courtland L 2nd ed]

by Thill, John V | Houston, Michael J | Bovee, Courtland L.

Edition: 2nd edMaterial type: Text Text Language: English Publisher: New York : McGraw-Hill, 1995Availability: Items available for loan: Call number: 658.8 B783m 1995 (1).

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6.
Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives / [edited and] with an introduction by Stan Rapp.

by Rapp, Stan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 2010Online access: Contents Availability: Items available for loan: Call number: 658.872 R374 (1).

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7.
Direct marketing

by Gyles, Stan | Balderstone, Bob | Power, Mike.

Material type: Text Text Language: English Publisher: Sydney : McGraw-Hill, 2000Availability: Items available for loan: Call number: 658.84 P887d (1).

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8.
Student CD-ROM to accompany basic marketing [CD-ROM] : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome.

Edition: 15th ed.Material type: Computer file Computer file; Format: electronic optical disc; Audience: General; Publisher: [Boston] : McGraw-Hill, 2005Availability: Items available for loan: Call number: 658.8 P455s 2005 (5).

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9.
No cover image available
Consumer market research handbook

Material type: Text Text Language: English Publisher: London : McGraw-Hill, 1972Availability: No items available :

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10.
Student CD-ROM to accompany basic marketing [CD-ROM] : a global-managerial approach / William D. Perreault, Jr, E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome.

Material type: Text Text; Format: print optical disc; Audience: General; Publisher: McGraw-Hill, ; [Boston] : 2002Availability: Items available for loan: Call number: 658.8 P455s 2002 (2).

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11.
Marketing in Asia / Roger A. Kerin...[et al.]

by Kerin, Roger A | Hartley, Steven W | Rudelius, William.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Singapore : Mcgraw-Hill, 2009Availability: Items available for loan: Call number: 658.80095 M345 (1).

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12.
Business marketing / Frank G Bingham, Jr., Roger Gomes, Patricia A. Knowles.

by Bingham, Frank G | Gomes, Roger | Knowles, Patricia A.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 2005Availability: Items available for loan: Call number: 658.8 B613b 2005 (1).

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13.
Marketing - [Myers, James H]

by Myers, James H.

Material type: Text Text Language: English Publisher: New York : McGraw-Hill, 1986Availability: Items available for loan: Call number: 658.8 M996m (1).

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14.
401 Killer marketing tactics to increase sales, maximize profits, and stomp your competition / Tom Feltenstein.

by Feltenstein, Tom.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: McGraw-Hill, ; New York : 2005Availability: No items available : Checked out (1).

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15.
The Old rules of marketing are dead : 6 new rules to reinvent your brand & reignite your business / Timothy R. Pearson.

by Pearson, Timothy R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 2011Availability: Items available for loan: Call number: 658.827 P362o (1).

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16.
Principles of services marketing / Adrian Palmer.

by Palmer, Adrian.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Maidenhead : McGraw-Hill Education, 2011Online access: Contents Availability: Items available for loan: Call number: 658.8 P173p 2011 (1).

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17.
Global marketing : contemporary theory, practice, and cases / ILan Alon, Eugene Jaffe, with Donata Vianelli.

by Alon, Ilan | Jaffe, Eugene | Vianelli, Donata.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin, 2013Online access: Contents Availability: Items available for loan: Call number: 658.84 A454g (1).

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18.
Direct marketing : an integrated approach/ William J. McDonald

by McDonald, William J.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, 1998Availability: Items available for loan: Call number: 658.84 M135d (1).

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19.
Direct marketing [CD-ROM] : an integrated approach / William J. McDonald.

by McDonald, William J.

Material type: Computer file Computer file; Format: electronic optical disc; Audience: General; Publisher: Boston : Irwin/McGraw-Hill, 1998Availability: Items available for loan: Call number: 658.84 M135d (1).

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20.
Marketing strategy : a decision-focused approach / Orville C. Walker, John W. Mullins.

by Walker, Orville C | Mullins, John W.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 2014Online access: Full-Text Availability: Items available for loan: Call number: 658.8 W182m 2014 (1).

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21.
Marketing management / Greg W. Marshall, Mark W. Johnston.

by Marshall, Greg W | Johnston, Mark W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 2010Availability: Items available for loan: Call number: 658.8 M368m (1).

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22.
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Marketing planning : a global perspective / Svend Hollensen.

by Hollensen, Svend.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Maidenhead : McGraw-Hill Education, 2010Online access: Contents Availability: Items available for loan: Call number: 658.802 H737m 2010 (2).

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23.
Opt-in marketing : increase sales exponentially with consensual marketing / Eman Roman, Scott Hornstein.

by Roman, Ernan | Hornstein, Scott.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: McGraw-Hill, ; New York : 2004Availability: Items available for loan: Call number: 658.872 R758o (1).

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24.
Instagram power : build your brand and reach more customers with the power of pictures / Jason G. Miles.

by Miles, Jason, 1970-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Education, 2014Online access: Full-Text | สารบัญ (Contents) Availability: Items available for loan: Call number: 658.872 M643i (1).

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25.
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton.

by Etzel, Michael J | Walker, Bruce J | Stanton, William J.

Edition: 13th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, MA : McGraw-Hill/Irwin, 2004Availability: Items available for loan: Call number: 658.8 E85m 2004 c.2 (1).

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