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1.
Basic marketing : a global-managerial approach / William D. Perreault, Jr, E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2002Availability: Items available for loan: Call number: 658.8 P455b 2002 (1).

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2.
Marketing research / Donald R. Cooper, Pamela S. Schindler.

by Cooper, Donald R | Shcindler, Pamela S.

Edition: 1st ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2006Availability: Items available for loan: Call number: 658.83 C776m (1).

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3.
Pricing : making profitable decisions / Kent B. Monroe.

by Monroe, Kent B.

Edition: 3th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: McGraw-Hill/Irwin, ; New York : 2003Availability: Items available for loan: Call number: 658.816 M753p 2003 (1).

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