Schiffman, Leon G. <br/><br/>
Consumer behavior / 
Leon G. Schiffman, Leslie Lazar Kanuk. 
 - 9th ed. 
 - Upper Saddle River, NJ :  Pearson/Prentice Hall,  2007. 
 - xix, 541, N-30, G-11, I-20 p. :  ill. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>013237093X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Motivation research (Marketing)<br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8342  / S333c