University of the Thai Chamber of Commerce, Central Library catalog › Details for: Advertising and promotion : an integrated marketing communications perspective /

Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

By: Belch, George Edward, 1951- [author.]Contributor(s): Belch, Michael A [author.] [author.]Material type: Text

TextPublisher: New York : McGraw-Hill, 2021Edition: 12th edDescription: xxxi, 740, G-13, E-33, N-9, S-14 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 9781260570991Subject(s): Advertising | Sales promotion | Communication in marketingDDC classification: 659.1

List(s) this item appears in: ทรัพยากรใหม่ประจำเดือน ธันวาคม 2563 | ทรัพยากรใหม่ประจำเดือน มีนาคม 2566

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Table of Content

Item type	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	UTCC Library	Books (English)	UTCC Library, Bldg 24 Fl 7	659.1 B427a 2021 (Browse shelf)	c. 1	Checked out	29/04/2023	32009002324104
Book	UTCC Library	Books (English)	UTCC Library, Bldg 24 Fl 7	659.1 B427a 2021 (Browse shelf)	c. 2	Checked out	31/03/2023	32009002357872