Marketing strategy & competitive positioning / Graham Hooley [and three others].
Material type:
TextHarlow : Pearson Education, 2017Edition: Sixth editionDescription: xv, 569 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 9781292017310Subject(s): Target marketing | Marketing -- Management | | DDC classification: 658.802
| Item type | Home library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|
Book
|
UTCC Library | Books (English) | UTCC Library, Bldg 24 Fl 7 | 658.802 M345 2017 (Browse shelf) | c. 1 | Available | 32009001063224 |
Total holds: 0
1660.00.
Includes bibliographical references and index.
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