University of the Thai Chamber of Commerce Library
Normal view MARC view ISBD view

Sport, media and mega-events / edited by Lawrence A. Wenner and Andrew C. Billings.

Contributor(s): Wenner, Lawrence A [editor] | Billings, Andrew C [editor].
Material type: materialTypeLabelBookPublisher: London ; New York, NY : Routledge, 2017Description: xiv, 274 pages : illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781138930391 (pbk.).Subject(s): Mass media and sports | Mass media and sports -- Social aspects | Sports -- Anthropological aspects | Hosting of sports events -- Social aspects | | DDC classification: 070.449796
Contents:
"Art I : Framing Sport, Media and Mega-Events -- The Curious Case of the Megasporting Event: Media, Mediatization and Seminal Sports Events / Andrew C. Billings and Lawrence A. Wenner -- Sports Mega-Events: Mass Media and Symbolic Contestation / John Horne -- Media Events, Mega-Events and Social Theory: From Durkheim to Marx Richard Gruneau and James Compton -- Part II: MegaMedia Sport Event Studies -- 28 Olympic Summers: Historical and Methodological Reflections on Understanding the Olympic Mega-Event / Alan Tomlinson -- 22 Olympic Winters: The Media and the (Non)Making of the Games / Pirkko Markula -- The FIFA World Cup: Media, Football and the Evolution of a Global Event / Richard Haynes and Raymond Boyle -- The Rugby World Cup Experience: Interrogating the Oscillating Poles of Love and Hate / Toni Bruce -- The International Cricket Council World Cup: A Second Class MegaMediaSport Event? / Dominic Malcolm and Thomas Fletcher -- Wimbledon: A MegaMediaSport Tradition / Eileen Kennedy, Laura Hills, and Alistair John -- The Masters Golf Tournament: Media Mega-Event and the Environment Meet the Augusta National Syndrome / Brad Millington and Brian Wilson -- Tour de France: Mediatization of Sport and Place / Kirsten Frandsen -- The Monaco Grand Prix and the Indianapolis 500: Projecting European Glamour and Global Americana / Damion Sturm -- The AFC Asian Cup: Continental Competition, Global Disposition / David Rowe -- Super Bowl: Mythic Spectacle Revisited / Michael R. Real and Lawrence A. Wenner -- The World Series: Baseball, American Exceptionalism and Media Ritual / Michael L. Butterworth -- The NCAA Basketball Championships: March Madness Goes Global / Bryan E. Denham -- The X Games: Re-imagining Youth and Sport / Holly Thorpe and Belinda Wheaton.
Summary: "Bringing together many of the most influential scholars in sport and media studies, this book examines the diverse ways that media influences our understanding of the world's most important sport events, dubbed sports mega-events. It sheds new light on how these events have been changed by the media, and have, in turn, adapted to media to further their brand's cultural influence. Focusing on the central concept of 'mediatization' - the permeation of media into all spheres of contemporary life - the book presents original case studies of major events including the Olympics, FIFA, rugby and cricket World Cups, Tour de France, Super Bowl, World Series, Monaco Grand Prix, Wimbledon, and many more. Written from a truly international perspective, this is a seminal work in sport and media studies that reveals the growing political, economic and cultural influences of sport mega-events in contemporary society. Sport, Media and Mega-Events is an essential text for any course on the sociology of sport, event management, sport marketing, or featuring a cultural, communication or media studies approach to sport." -- Provided by the publisher.
List(s) this item appears in: หนังสือใหม่ประจำเดือน กันยายน 2561
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Current location Collection Call number Copy number Status Date due Barcode Item holds
Book Book UTCC Library
UTCC Library, Bldg 24 Fl 7
Books (English) 070.449796 S764 (Browse shelf) c. 1 Available 32009001062846
Total holds: 0

1410.00

Includes bibliographical references and index.

"Art I : Framing Sport, Media and Mega-Events -- The Curious Case of the Megasporting Event: Media, Mediatization and Seminal Sports Events / Andrew C. Billings and Lawrence A. Wenner -- Sports Mega-Events: Mass Media and Symbolic Contestation / John Horne -- Media Events, Mega-Events and Social Theory: From Durkheim to Marx Richard Gruneau and James Compton -- Part II: MegaMedia Sport Event Studies -- 28 Olympic Summers: Historical and Methodological Reflections on Understanding the Olympic Mega-Event / Alan Tomlinson -- 22 Olympic Winters: The Media and the (Non)Making of the Games / Pirkko Markula -- The FIFA World Cup: Media, Football and the Evolution of a Global Event / Richard Haynes and Raymond Boyle -- The Rugby World Cup Experience: Interrogating the Oscillating Poles of Love and Hate / Toni Bruce -- The International Cricket Council World Cup: A Second Class MegaMediaSport Event? / Dominic Malcolm and Thomas Fletcher -- Wimbledon: A MegaMediaSport Tradition / Eileen Kennedy, Laura Hills, and Alistair John -- The Masters Golf Tournament: Media Mega-Event and the Environment Meet the Augusta National Syndrome / Brad Millington and Brian Wilson -- Tour de France: Mediatization of Sport and Place / Kirsten Frandsen -- The Monaco Grand Prix and the Indianapolis 500: Projecting European Glamour and Global Americana / Damion Sturm -- The AFC Asian Cup: Continental Competition, Global Disposition / David Rowe -- Super Bowl: Mythic Spectacle Revisited / Michael R. Real and Lawrence A. Wenner -- The World Series: Baseball, American Exceptionalism and Media Ritual / Michael L. Butterworth -- The NCAA Basketball Championships: March Madness Goes Global / Bryan E. Denham -- The X Games: Re-imagining Youth and Sport / Holly Thorpe and Belinda Wheaton.

"Bringing together many of the most influential scholars in sport and media studies, this book examines the diverse ways that media influences our understanding of the world's most important sport events, dubbed sports mega-events. It sheds new light on how these events have been changed by the media, and have, in turn, adapted to media to further their brand's cultural influence. Focusing on the central concept of 'mediatization' - the permeation of media into all spheres of contemporary life - the book presents original case studies of major events including the Olympics, FIFA, rugby and cricket World Cups, Tour de France, Super Bowl, World Series, Monaco Grand Prix, Wimbledon, and many more. Written from a truly international perspective, this is a seminal work in sport and media studies that reveals the growing political, economic and cultural influences of sport mega-events in contemporary society. Sport, Media and Mega-Events is an essential text for any course on the sociology of sport, event management, sport marketing, or featuring a cultural, communication or media studies approach to sport." -- Provided by the publisher.

There are no comments for this item.

Log in to your account to post a comment.

Click on an image to view it in the image viewer

Open Library:
สำนักหอสมุดกลาง มหาวิทยาลัยหอการค้าไทย
เลขที่ 126/1 ถนนวิภาวดีรังสิต แขวงรัชดาภิเษก เขตดินแดง กรุงเทพฯ 10400
โทรศัพท์: 0-2697-6251, 0-2697-6260 โทรสาร: 0-2697-6251 อีเมล: library@utcc.ac.th