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Questionnaire design : how to plan, structure and write survey materrial for effective market research / Ian Brace.

By: Brace, Ian, 1949-.
Material type: materialTypeLabelBookSeries: Market research in practice series.Publisher: London : Kogan Page, 2004Description: xii, 289 p. : ill. 1 CD-ROM.ISBN: 074944181X.Subject(s): Market surveys -- Methodology | Questionnaires -- MethodologyDDC classification: 658.83
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds
CD/DVD (General) CD/DVD (General) UTCC Library
UTCC Library, Bldg 24 Fl 7
CD-ROM (English) 658.83 B796q (Browse shelf) c. 1 Available 32009002055740
Total holds: 0

Includes bibliographical references and index.

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