Strategic planning, marketing and public relations, and fund-raising in higher education : perpectives, readings, and annotated bibliography / Cynthia C. Ryans, William L. Shanklin.
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TextPublisher: The Scarecrow Press, ; Metuchen, NJ : 1986Description: xiv, 266 pISBN: 0810818914.Subject(s): Universities and colleges -- United States -- Business management -- Planning | Strategic planning -- United States | College students -- United States -- Recruiting | Public relations -- Universities and colleges -- United States | Educational fund raising -- United StatesDDC classification: 378.73
| Item type | Home library | Collection | Shelving location | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|
Book
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UTCC Library | Books (English) | UTCC Library, Bldg 24 Fl 7 | 378.73 R989s (Browse shelf) | c. 1 | Available | M0228435 |
Total holds: 0
Includes index.
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