University of the Thai Chamber of Commerce, Central Library

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Futrell, Charles M.

Fundamentals of selling : customers for life / Charles M. Futrell. - 7th ed. - McGraw-Hill, Boston, MA : 2002. - xxiii, 579 p. : ill. - The Irwin/McGraw-Hill series in marketing .

Includes index.

ISBN: 0072398868

Subjects--Topical Terms:
Selling.

Dewey Class. No.: 658.85 / F996f